In today’s experience-driven world, scent is no longer a luxury, it is a strategic design element that shapes how people […]
All posts by Farid Isayev
ScentPro Hosts The Beauty Biologist in Baku: Exploring Partnership, Innovation, and Global Expansion
This week marked a memorable chapter for ScentPro as we were honored to host Raffaele Ruberto, internationally known as The […]
SCENTPRO Expands Internationally: Partnering for Growth Across GCC, MENA & Africa
At SCENTPRO, we believe that scent is more than fragrance — it’s strategy.As one of the leading innovators in scent […]
Transforming Transit: How Scenting Public Spaces like Metros and Airports Shapes Commuter Experience
Public transportation is not just about movement it’s about experience. As millions of people pass through airports, metro stations, and […]
“SCENTPRO at Beautyworld Middle East 2025 – Smelling the Future of Scent Marketing in New Markets”
SCENTPRO proudly participated in Beautyworld Middle East 2025, one of the world’s most influential beauty and fragrance trade events. Over […]
The Silent Salesman: How Scent Marketing Increases Sales
A customer walks into a store. The shelves are perfectly arranged, the lighting is balanced, the prices are reasonable. Yet, […]
Inside Cosmoprof 2025: How SCENTPRO is Redefining Scent Marketing on the Global Stage
Bologna, Italy — This March, the world’s largest beauty and fragrance exhibition, Cosmoprof Worldwide Bologna 2025, opened its gates to [...]
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The importance of scents in hotels and casinos
Imagine this: You step into the lobby of a hotel and instantly feel a sense of peace, comfort, and familiarity [...]
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The power of scent on human behavior
Baking, freshly cut grass, and floral aromas. These scents are usually associated with either a favorite stove, a hot summer [...]
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Scenting Marketing and Customer Behavior
Research shows that a person's sense of smell is the most powerful of the five senses and is more memorable [...]
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